KUALA LUMPUR – Living rooms across Malaysia will come alive to the energy of Heineken® 0.0 home workout starting today, 21 April 2020 on @HeinekenMY Instagram IGTV to ensure citizens socialise responsibly. While Malaysians nationwide stay at home practicing social distancing, Heineken® 0.0 continues to provide fresh virtual connecting experiences to get you rejuvenated while being at home with a series of high energy, engaging and interactive workouts covering HIIT (high-intensity interval training), dance and full body workouts.
Heineken® 0.0 presents a series that kicks off with Maybelline Wong (@definitelymayb_) as she has you moving with the beat to some Heineken® 0.0 inspired dance moves. Who says conference calls are only for work? Get a few friends to connect and take your in-house, virtual dance party up a notch and follow along a step-by-step routine created by one of Malaysia’s top dance and fitness talents. You know what they say, friends who (virtually) dance together, stay together.
The next session welcomes Alex Chee (@alex_cyk) as he encourages everyone at home to incorporate simple bodyweight techniques with creative use of household items such as bottles and chairs to get a good full body workout going. Yes, nothing fancy required here so there should be 0.0 excuses not to connect with friends and work up a good sweat together!
Heineken® 0.0 wraps up the series with star fitness instructor and active lifestyle enthusiast Teo Yi Ping (@yipingteo) as she connects with you in your living room! Get ready for a HIIT session with minimal equipment and suitable for people of all fitness levels that’ll get your heart rate up within minutes, you won’t even miss the gym. Get your #fitfam to join in virtually and challenge one another to have fun while staying responsible.
Time to turn it up with these Heineken® 0.0 workouts and stand a chance to win Heineken® and Heineken® 0.0. All you have to do is to take up a challenge and share your content on Instagram. Don’t forget to tag your favourite instructor and @HeinekenMY.
Heineken® keeps the energy high and allows you to socialise responsibly while staying at home. Get your bottles at Drinkies (drinkies.my) and use ‘WELCOME15’ to enjoy RM15 off your first order with min. spend of RM149.
Note to Editors
Heineken Malaysia Berhad
HEINEKEN Malaysia with its portfolio of iconic international brands is the leading brewer in the country. The Company brews, markets and distributes:
- The World’s No. 1 international premium beer Heineken®
- The great taste of Heineken® with 100% natural ingredients Heineken® 0.0
- The World-acclaimed iconic Asian beer Tiger Beer
- The crystal-cold filtered beer Tiger Crystal
- The World’s No. 1 stout Guinness
- The World’s No. 1 cider Strongbow Apple Ciders
- The New Zealand inspired cider Apple Fox Cider
- The all-time local favourite Anchor Smooth
- The premium Irish ale Kilkenny
- The real shandy Anglia
HEINEKEN Malaysia also produces the wholesome, premium quality non-alcoholic Malta. HEINEKEN Malaysia’s brand portfolio also includes the No. 1 German wheat beer Paulaner and Japan’s No. 1 100% malt beer Kirin Ichiban. The Company continues to lead the responsible drinking agenda through its Drink Sensibly campaign.
Listed on the Main Market of Bursa Malaysia, HEINEKEN Malaysia’s principal shareholder is GAPL Pte Ltd based in Singapore. GAPL Pte Ltd is 100% owned by Heineken N.V.
For more information please visit: www.heinekenmalaysia.com