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Goodday Charge Announces Malaysia’s First All-Ages Esports Gym!

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From Left: Pia Lisa, Etika Holdings, Marketing Manager; Adrian Gaffor, Co-Founder &
Owner of The Gaming Company

KUALA LUMPUR, 16 October 2024 – In conjunction with World Esports Day, Goodday Charge,  champion in legitimising esports as a mainstream sport, proudly announces the official opening of Malaysia’s first all-ages, inclusive esports gym – the Goodday Charge Arena powered by Orange Esports Club. Officially launched today at Quill City Mall, the ribbon-cutting ceremony was officiated by Pia Lisa, Marketing Manager at Etika Sdn Bhd, and Adrian Gaffor, Co-Founder and owner of The Gaming Company in attendance.

To kick off the opening celebrations, the Goodday Charge Arena will host a full day of activities including FREE PLAY, allowing everyone to experience the Charge Arena at no cost. Attendees can participate in FREE workshops focused on the esports industry, geared towards young gamers and those looking to pursue careers in this rapidly growing field. But that’s not all—experience the thrill of open play sessions with some of Malaysia’s top live streamers, including Andrew ‘Stonkol69 and Abangkepuk’, alongside Malaysia’s First Senior Esports Team, Team eMAS.

WAIT! THERE’S MORE!

Following the launch, we are also pleased to invite you to an action-packed day at the Goodday Charge Arena on 20th October (Sunday) 2024 at Quill City Mall! Celebrate Esports Month with an array of free activities designed for everyone. Full details are included in the invite below.

We look forward to your RSVPs.
For questions and interview opportunities, you can email us or give us a buzz at the numbers below:

Joshua  Desmond: +60 16-369 3983joshua.desmond@ampersand-advisory.com 

Isaac Gumbang: +60 14-368 6465|isaac.gumbang@ampersand-advisory.com 

About Goodday Milk

Goodday Milk has been a favourite in Malaysia since 1968. Manufactured by Etika Dairies and distributed locally by Etika Sdn Bhd, Goodday Milk is bursting with freshness and packed with protein, calcium and vitamins to complement a healthy diet and balanced lifestyle. It is currently available in a variety of variants such as Full Cream Milk, Fresh Milk, Low Fat Milk, Chocolate Flavoured Milk and in pasteurised form as well as Full Cream Milk, Low Fat Milk, Chocolate Flavoured Milk, Strawberry Flavoured Milk, and Goodday Milk Charge and Good Vibes (non-dairy) in UHT form

About Etika

One of Malaysia’s leading drink distributors, Etika Sdn Bhd is the official bottler for PepsiCo in Malaysia. Etika Sdn Bhd markets and distributes some of PepsiCo’s global brands such as Pepsi, Tropicana, Mountain Dew, Revive Isotonic, Mirinda, 7UP, Lipton Ice Tea, MUG, Gatorade, Sting and Evervess, as well as Kickapoo (a Monarch trademark) and its own range of products which include WONDA Coffee, Goodday Milk, Calpis, Dairy Champ, Hijrah, Chill Asian Drinks and Bleu.

Thank You!

Click to download the press materials:

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